Flourishing Farmer Report

An exploration of business models for regenerative agriculture that imagine a better food system for people and the planet.

In Partnership With

Imagining a Better Food System

This report is a product of curiosity of three UC Berkeley MBA students passionate about food systems transformation.

They interviewed more than 30 diverse stakeholders to learn about the current state of regenerative agriculture.

This paper aims to share what was learned to add to the existing wealth of resources.

We hope that there is something in it for consumers, farmers, investors, food companies, and policymakers.

Featured Business Models for Regenerative Agriculture

  • Moon Valley Farm

    Farming Locally & Organically as an Entrepreneur

  • FEED Cooperative

    Unlocking New Distribution for Small Farmers & Feeding Communities Healthy Food

  • Lundberg Family Farms

    Defining Regenerative Organic for California Rice

  • Organic Valley

    Providing Stability to Organic Farmers and Incentivizing Climate-Smart Agriculture as a Marketing Co-op

  • Dirt Capital Partners

    Driving Transition Through an Injection of Tailored Capital